Skill Level:

Novice

Areas Covered:

• Search Terms (Keywords)
• Referrals
• Visitor Location - on-campus vs. off-campus Views
• Demographic Data
  • what can / cannot be tracked
  • privacy issues & the university

Demonstrated Items:

• How to find search terms used by visitors
• How to find referral data for specific pages / web areas
• How to find location of origin of visitors
• On-campus vs. off-campus views -- what’s the difference between the two?
• How to find the demographic data we are able to track
• What we are allowed to track & what we cannot

This Workshop is now full. Please see calendar for other dates.