Set-up Custom Alerts

Custom Alerts allow you to be notified when something unusual happens with the traffic to your site.

Examples of what Custom Alerts could be set up for include notification when:

  • traffic goes up or down significantly;
  • the amount of traffic from a specific source changes; and/or
  • the amount of time spent on specific pages goes up or down.

When a Custom Alert is triggered, it sends an email to the email address associated with the account that you are logged in as when you create the Custom Alert (ie. If you are logged in as 'sam@gmail.com' when you create the Custom Alert, it will send the message to 'sam@gmail.com' when it is triggered.)

How to Set-up a Custom Alert

  1. Log into Google Analytics
  2. In the left-navigation, click on Intelligence Events > Overview
  3. At the top of the report, click on 'Custom Alerts' -- if any Custom Alerts were previously set up, you will see a report of those generated.
  4. Click on 'Manage custom alerts' -- this will take you to the Admin area's Custom Alerts section.
  5. Click on the red button that says '+ New Alert' -- a form will appear for you to fill out
    1. Give a unique name to your Alert
    2. Select which additional Views (if any) you would like to monitor with this Alert (by default, the View you are in will be monitored)
    3. Indicate if you would like an email notification to be sent when the Alert triggers (by default the email you are logged in as will receive the email, but you can add additional addresses)
    4. Under Alert Conditions, select the applicable Dimensions and Metrics and conditions you would like to have trigger the alert
    5. Click 'Save Alert' and it's now set up to go!

How to Make Adjustments to a Custom Alert

  1. Log into Google Analytics
  2. In the left-navigation, click on Intelligence Events > Overview
  3. At the top of the report, click on 'Custom Alerts' -- if any Custom Alerts were previously set up, you will see a report of those generated.
  4. Click on 'Manage custom alerts' -- this will take you to the Admin area's Custom Alerts section.
  5. Click on the name of the Alert you wish to make changes to
  6. Make changes as appropriate, then click 'Save Alert' and you're good-to-go!

How to Delete a Custom Alert

  1. Log into Google Analytics
  2. In the left-navigation, click on Intelligence Events > Overview
  3. At the top of the report, click on 'Custom Alerts' -- if any Custom Alerts were previously set up, you will see a report of those generated.
  4. Click on 'Manage custom alerts' -- this will take you to the Admin area's Custom Alerts section
  5. Click on 'Remove' in the right column of the row with the Alert you wish to delete -- you will see a pop-up window confirming your decision.
  6. Click 'Okay' and your Alert will be deleted.